OKAIDI is a fashion brand for the new generation children who do not like to be associated with babies. Which is why, the cuts, colours and materials used are more evolved, like the wearer. Okaidi adapts themselves to children's way of life, anticipating their desires and adhering to trends. While the collection varies from every season, the emphasis on comfort, accessibility and practicality remain.
Okaidi is designed for today's children, who have assertive personalities. They evolve quickly and no longer want to be associated with babies. Okaidi creates and designs clothes to accompany girls and boys in their evolution. Cuts, material quality, colour codes, everything revolves around the child's enjoyment of wearing them. From one season to another, Okaidi adapts themselves to children's way of life, anticipating their desires and adhering to trends which are always modern but most importantly, practical, comfortable and accessible.
Okaidi has a sub brand: Obaibi, with a comfortable and practical range for the youngest (0 to 3 years old), while Okaidi caters a wide range of fashionable garments for 2 to 14 year olds. Okaidi creates modern and comfortable clothing that is accessible to everyone.